Branding
Overview
Branding is about connecting with people and shaping how they view the business model. It is not about the products that companies offer; it goes beyond that to the feelings and emotions the customer perceives from the company.
Our process:
Standing out as a brand
In this crowded market, to be unique and differentiate your brand from others, you need to focus on more than just the products. From the visuals to the content, everything should reflect who you are as a brand to the customers.
Understand your market and audience.
Understand your competitors’ strengths, weaknesses, and opportunities to be able to know their strategy and be able to stand out and compete with it.
You need to know your target audience’s wants and needs to be able to deliver what they want without them asking or demanding.
Build Connections
Today’s brands are not just selling products, they are making authentic connections with their customers through authentic storytelling.
Our Clients
Fatora Plus
Fatora Plus is more than just an invoicing system – it’s a comprehensive digital solution designed to empower businesses through seamless financial transactions and enhanced brand credibility.


Objectives
- Increase Awareness about the brand on social media between parents.
- Establish the brand as safe and approved by doctors/ dermatologists.
- Differentiate between the brand and other brands by promoting fun and safe products.
- Rank higher on SEO for kids’ cosmetics.
- Web traffic: Increase sales and revenue
Our Clients
Purchazzy
Fatora Plus is more than just an invoicing system – it’s a comprehensive digital solution designed to empower businesses through seamless financial transactions and enhanced brand credibility.
- Create engaging content and designs.
- Make sales, offer giveaways, and make challenges to increase engagement.
- Highlight doctors and dermatologists approving the products on the website, socials, and product packages.
- Research and use targeted keywords related to kids’ products.
- Improve website speed and design.
- Create a PR campaign collaborating with the Wadi Degla Club to promote the products to parents and kids.
- Collaborate with celebrities who are moms to promote the brand.